International Expansion Opportunities of importing an energy drink Essay

International Expansion Opportunities of importing an energy drink product from Brazil to Germany called Guarana Antarctica - Essay Example In addition, the firm’s business strategic plan requires drafting, formulation, and implementation in line with venturing business operations in new countries. A strategic management plan is an overview of different forms of activities that a firm is likely to be engaged in with an aim of competing effectively and efficient with local firms while venturing in new countries. Moreover, there is need to evaluate business opportunities for the company in question so as to be sure that once established within the new country, expanded business will still make profits. Giving the firm a name of Guantarctic Ltd Company, the following is a description of various strategies that it will employ in order to venture in the new market, Germany. This strategic planning includes amongst other things company profile, country evaluation, useful and long lasting strategies, as well as the implementation process. Company profile includes both internal and external strengths, competitors, and the industry analysis. Competitor analysis in this paper is portrayed through SWOT analysis and PESTLE whilst the industry analysis is through Porter’s five forces of management. Within the country evaluation, a profile of Germany with respect to the product to be introduced by Guantarctic Ltd Company forms part of the strategic plan. Country evaluation is also done using the PESTLE analysis. The background information gives company profile and strengths to penetrate into Germany’s food and beverage market coupled with necessary strategies and their implementation. Section 1: Background Company profile Guantarctic Ltd Company is a Brazil-based company that produces, markets, and distributes beverages especially energy and soft drinks within Brazil and the whole of South America. Since its inception in 1927, Guantarctic Ltd Company has been the main fore runner within South America’s energy market. Consequently, this has helped in expansion and growth in North Ameri ca about 20 years ago. Guantarctic Ltd Company’s entrance into North America resulted into additional markets hence costs and profitability. Nonetheless, its focused human resource worked tirelessly to ensure fulfilling the increased demand resulting from expansion into South America through production of higher capacities of energy drinks compared to earlier on before expansion. Guantarctic Ltd Company has a total of approximately Internal Strengths Guantarctic Ltd Company boosts of various internal strengths that includes the following: Mission Statement: Guantarctic Ltd Company has a strong mission statement that has given direction in performing the business. The firm’s mission statement states, â€Å"From our understanding of vital role of selling quality beverage products, Guantarctic Ltd Company is a community that focuses on building customers’ needs, employees’ future, and shareholders’ wealth†. This mission statement ensures that G uantarctic Ltd Company becomes an all-round firm meeting the needs of three main stakeholders; customers, employees, and shareholders. Vision Statement: Other than mission statement steering Guantarctic Ltd Company to higher heights, the company has also relied so much on its vision as a strategic tool to meeting objectives and goals. The vision of Guantarctic Ltd Company states that: â€Å"To achieve sustainable expansion and growth, we as a family has a vision with clear goals that include the 5Ps; Profit: While minimizing costs, Guantarctic Lt

Mise-En-Scene Essay Example for Free

Mise-En-Scene Essay Forrest Gump For over a century now, individuals have been flocking to witness the magic of motion pictures. It is a world made possible by a director and a dream. Unbeknownst to many, the making of a motion picture is a tedious event, involving scripts, takes, re-takes, and an abundance of post-production editing. Many people sit and enjoy a movie without realizing the complexities and the amount of individuals involved in creating the film. These individuals create the landscapes and backboards for us, the ultimate image also known as the mise-en-scene. My favorite film of all time is Forrest Gump. Forrest Gump will go down in history as one of the greatest films ever made. This film was nominated for thirteen Academy Awards, and took home six of them. This is in part because of the phenomenal cast and crew members involved in the production of this film; individuals such as the director, cinematographer, and art director, to the actors, sound people, and most importantly the editor, who pulled everything together and created the final cut. All of these plus additional elements such as sound, style, societal impact, genre, and film criticism make the film such a masterpiece. In this paper I will go into detail about these elements and as to why they add character and zest to the overall success of the film. Forrest Gump is a film that draws out every emotion that is available to the viewer; at times it draws empathy, as well as sympathy and sadness because of the real-life elements that are a part of the plot. The film is also loaded with irony and many opportunities to laugh at the naivety of the main character, Forrest Gump. Forrest Gump is a story about an â€Å"Unusual man doing unusual things† (Groom, 1996, pg. v). As a result of how fantastic the film was, and how great the crew and cast were, Forrest Gump was nominated for thirteen Oscars at the Academy; which is a highly prestigious honor. Almost all elements of this film were up to be recognized. The list of elements that won an Oscar: best actor, best director, best effects (visual effects), best film editing, best picture, and best writing. However, the list goes on even further when me ntioning the additional ones that were nominated but did not win. This would include: best supporting actor, best art direction-set decoration, best cinematography, best effects (sound effects), best make-up, best music, and best sound (Dirks, 2010). Every one of these elements is crucial to the popularity and overall success of this film. What I plan to take notice of first is the director, Robert Zemeckis. Robert has led a successful career of directing many blockbuster hit movies. Movies such as the Back to the Future trilogy, Cast Away, Contact, and Who Framed Roger Rabbit, just to name a few. It is no wonder why Robert is such a successful and well-known name in Hollywood. Robert is a director that continually makes great films that have recurring actors, Tom Hanks being one of these actors. The style of storyline that Robert chose to use in this film is mostly in chronological order; however, the story is narrated by Forrest in the future, so the story also has moments of incongruous editing. The text states that incongruous editing is when a film jumps around in time (Goodykontz Jacobs, 2011). You see ’future’ Forrest is telling the story of his life to numerous people who are sitting next to him at the bus stop. The story that he tells is in chronological order, basically catching up to where he is at that moment, at the bus stop. I highly enjoyed this approach that the director used; the story would continually flip back to ‘future’ Forrest as the movie went on. I believe that the movie would have been dull, had it not been from the perspective of Forrest in the future. Excitement is added by the way that he remembers the events in his life, and how even today he is still excited about them. This movie was adapted from the book of the same name, written by Warren Groom and the screenplay was written by Eric Roth. Although much of the story was changed, between the book and the film, it still remains based on the book. This is a story of a man who is highly naive, some would say slightly mentally challenged, who travels the world and is involved with many political events that occurred from the 1960’s to 1990’s. He faces hardships and overcomes adversity. In the final scenes devastating news is given to Forrest; the conclusion in this movie really pulls the whole movie together and makes it very satisfying. The exposition of this movie is right out the box with this film. It starts with a feather floating high in the shy aimlessly, drifting down towards the ground. At first the audience thinks nothing of it, however, as we later on see, this feather floating and landing on the ground in front of a dingy, worn pair of running shoes, is a symbol of the story. It is a symbol of the life of Forrest Gump, a man who drifts everywhere and becomes a part of many cultural events. We then come to realize that Forrest is a little slow and does not perceive the world as the majority of people do; with this we find a lot of verbal irony on Forrest’s behalf. The set-up is that Forrest is pushed away by his peers except a little girl named Jenny. Forrest is the protagonist in this film and his friend Jenny is the antagonist. Goodykoontz and Jacobs describe a protagonist as the main character in a movie; they also describe the antagonist as the character in conflict with the main character (Goodykontz Jacobs, 2011). Forrest is highly conservative, and Jenny is an outright liberal. As the story goes on, Jenny becomes more and more rebellious towards society’s standards. The confrontation is that Forrest is forever seeking to save Jenny, and to get her to conform to the way of life that he lives. However, Jenny is highly rebellious and wants to live the unhealthy lifestyle that she lives. Jenny was abused as a child and she lives very domineering to the men in her life, and since Forrest is good, she pushes him away, because all she knows is destruction. The conclusion brings everything to a head. This is where Forrest goes to Jenny’s house where she lays on him that she has a son and it is his. This is where it gets all fuzzy, emotionally, because we find out that finally Jenny is settling down and accepting Forrest and his conservative ways. However, in the final moments of the film the story turns sad and Jenny dies of an unknown illness; which leaves Forrest to care for his son that he previously knew nothing about. The main character in this movie, Forrest, is played by Tom Hanks, who is a career veteran of great movies; he is a wild card actor because he is able to play various types of roles (Goodykontz Jacobs, 2011). There are a couple of secondary actors, Jenny, played by Robin White; Lieutenant Dan Taylor, played by Gary Sinise; and Benjamin Buford â€Å"Bubba† Blue, played by Mykelti Williamson; all of these actors would be classified as character actors, because they have been in other various films, but were always secondary characters (Goodykoontz Jacobs, 2011). Sally Field is also in this film as Forrest’s mother, but the audience does not see too much of her. Tom Hanks won an Oscar for his grand performance in Forrest Gump. He also won many other prestigious awards such as a Screen Actors Guild award, a Golden Globe, a Kansas City Film Critics award, and an American Comedy award. Robin White and Gary Sinise were nominated for a Golden Globe and a Screen Actors Guild award, but neither won. The cinematographer in this film is a man by the name of Don Burgess. Don was also the cinematographer in other Robert Zemeckis films, such as Contact, Cast Away, and The Polar Express (the latter two films had Tom Hanks in them). The cinematographer in a film is the one who directs the camera and chooses what kind of shot will take place, whether it be a long shot, a close-up, or somewhere in between. They also control the lighting and determine what will be best for each particular scene. The cinematographer designs the mise-en-scene. In the beginning we see a medium shot of a feather floating in the wind; the feather then lands on the ground which the cinematographer uses an extreme close-up of the feather and Forrest’s sneakers. Following this the camera zooms out and moves up to display Forrest sitting on a bus stop bench, next to a woman, as he is commenting about her shoes. This series of events and different shots really adds to the zest of the film. Right off we can hear Forrest’s manner of speaking, in addition to the way that he perceives the world. Another scene that I would like to point out is when Forrest is in Vietnam, and he finds Bubba shot. In this scene the cinematographer uses a lot of close-up shots of Forrest and Bubba. I believe this is to hype up the dramatics of the situation. However, a few moments later Forrest picks up Bubba and runs with him out of the jungle. In this scene the cinematographer uses an extreme long shot; the scene lasts a full 25 seconds, which is a long time for a shot in a movie (Goodykontz Jacobs, 2011). In this scene, Forrest and Bubba start from far away as they exit the jungle, it continues to progress until finally they run past the camera. This is a very important scene in the film where Bubba eventually dies. The cinematographer did an excellent job of capturing the planes overhead bombing, while Forrest is trying to save his friend. This scene is very meaningful. The editor of this film is Arthur Schmidt. An editor is the person who pieces all the appropriate shots into the final cut, basically rearranging the story into a plot (Goodykontz Jacob, 2011). Arthur Schmidt won an Academy Award for his stupendous work in this film. There was a ton of post-production done on this film. There was a scene where Forrest meets, President John F. Kennedy, the visual effects team along with the editor made this scene possible; since John F. Kennedy is currently diceased. Another scene takes place where Forrest is running rom some boys because they are chasing him down. In this scene Forrest is wearing leg braces, but there is a moment when Forrest begins breaking out of the braces, while he is running. The editor slows this scene down and closes in on Forrest’s legs, in order to emphasize him breaking out of the bondage that the braces caused. This is a pivotal scene, it is the prelude to the rest of the movie where Forrest is constantly on the move; his legs are a way for him to escape. In addition, this scene is full of direct cuts and jump cuts. A jump cut is when there is an obvious jump in the action during a transition, and a direct cut is when one shot instantly takes over for another shot (Goodykontz Jacobs, 2011). The various elements that the editor used were simply fantastic; it is no wonder why he won an Oscar for this film. There are many moments in this film where all types of sound are utilized, specifically sound effects and music. Each of these effects boosts the emotional value of scenes. There is a scene where Forrest is getting on the school bus for the first time. He is having trouble finding a seat because all of the students are denying him there seat. All of a sudden he hears the voice of a little girl saying, â€Å"you can sit hear†. During this scene, sentimental music plays in the background, simply adding emotional value to what Tom Hanks is saying. Forrest says to the woman on the bench next to him, as he is narrating the scene, that he finds it, â€Å"amazing what a young man recollects,† how he doesn’t, remember many of his ‘firsts’, but he cannot forget the first time he heard Jenny’s voice, he says that, â€Å"she was like an angel† (Finerman, Tisch, Newirth, 1994). In addition to the music, every sound other than dialogue was a sound effect that was added post-production. This film was also recognized for its phenomenal soundtrack. In some movies songs are intentionally written for that particular movie, but in Forrest Gump these are previously existing songs that the director thought would fit the tone or mood of the particular scene(s) (Goodykontz Jacobs, 2011). It is the soundtrack of the 60’s, filled with political songs such as â€Å"For What it’s Worth,† by Buffalo Springfield, and â€Å"Fortunate Son,† by Creedance Clearwater Revival. It also contained songs suitable for the action that was taking place, like â€Å"Sloop John B,† by The Beach Boys, while Forrest is in Vietnam. The song mentions the lyrics, â€Å"This is the worst trip I’ve ever been on,† and, â€Å"I feel so broke up, I wanna go home, let me go home,† these lyrics seem highly fitting for the scenario that the troops were in. The soundtrack won both an Academy Award and a Golden Globe. In our text it quotes that, â€Å"even though we go to films to be entertained†¦movies are something more than that†¦they are also historical documents that help us see—and perhaps more fully understand—the world in which they are made† (Goodykontz Jacobs, 2011). Forrest Gump touched on a lot cultural events and stigmas. First off is that Forrest is disabled and still was able to do more than most people who are not disabled do in their life. In addition, Forrest saw all people as equal, no matter what skin color they had. He also gave money to Bubba’s family, even though Bubba had died before Forrest created the Bubba Gump Shrimp Co. Forrest gave Bubba’s half of the profits to Bubba’s remaining family. Bubba gave Forrest the idea and Forrest was paying due to his lost friend, through his family. This is something that he definitely did not have to do. He stands for anyone who has ever felt inadequate. Forrest Gump will go down in the history books as one of the greatest films ever made. This is because a huge number of cast and crew made this possible, from the director, cinematographer, and art director, to the actors, sound people, and most importantly the editor, who pulled everything together and created the final cut. Additional elements should be recognized as well for the overall success of the film, such as sound, style, societal impact, genre, and film criticism. A lot of hard work, time and effort go into making a movie, and unfortunately not a lot of the public are aware of this. However, once they learn a few things and realize the distinct meaning behind a slow-motion shot or the color of a characters costume, they take a more appreciative look as to what they are viewing. The mise-en-scene makes all the difference; it is what makes or breaks any movie.

The Plan Of Honda During Globalization Economics Essay

The Plan Of Honda During Globalization Economics Essay Firstly, International Business is the performance of trade and investment activities that have been done by firms across national borders when it takes place between two or more countries. It is also known as cross-border business. Individual firms, governments and international agencies are involved in the international business transactions. The assets that exchange by firms and nations mostly are physical and intellectual assets which including products, services, capital, technology, know-how and labor. Moreover, international business gives us the opportunity to access the products and services from all around the world and it could profoundly affects the quality of life and the economic of the country (Cavusgil et al. 2008). Besides that, there are two types of integration which is negative integration and positive integration. Negative integration could refer to barriers between countries being removed such as tariffs and quotas while positive integration could refer to standardizing international economic laws and polices (The non-hub story 2010). Multinational Company (MNC) also known as Multinational Corporation is the most important type of the focal firm. It is a direct resource with the various business activities that which is through the subsidiaries and the affiliates that which located in the multiple countries. MNC has its own worldwide of the network and it has corporate with the numerous of the suppliers and the independent business partners of the abroad. MNC is among of the leading participants and many small and medium-sized enterprises participate as well. Multinational company can be categories into 3 elements which is horizontally integrated multinational corporations, vertically integrated multinational corporations and diversified multinational corporations. Horizontally integrated multinational corporations Corporations that manage productionestablishments in different countries that produces similar products. Vertically integrated multinational corporations Manage production establishment in certain countries to produce products as input to its production establishment in other countries. Diversified multinational corporations Production Establishment is either horizontally or vertically integrated. HISTORY OF HONDA Honda is the worlds largest motorcycle manufacturer since 1959 and the worlds largest manufacturer of internal combustion engines measured by volume, producing more than 14 million internal combustion engines each year. It is established by Soichiro Honda in 1948. Due to the World War II, Soichiro Honda developed and produced small 2-cycle motorbike engines. It is because during that time Japan was facing gasoline storage and they needed inexpensive transportation that need less gasoline (The non-hub story 2010). Now, the ranking of Honda in automobile manufacturer around the world is number sixth. The first Japanese automobile manufacturer that releases a dedicated luxury brand is Honda. Besides that, Honda is also producing lawn and garden equipment, tillers, robotics, marine engines, personal watercraft and power generators. The headquarters of Honda is located at Minato, Tokyo, Japan (Wikipedia 2010). Macro-environment for automobile industry in host country (PEST analysis): Firstly, the automotive sector is an important yet complicated sector. However, they could use PESTLE analysis to help them in making strategies. PESTLE analysis is a tool that can help organizations making strategies by letting them know about the external environment so they could plan their operate time whether they want to operate now or operate in the future. PESTLE stands for political, economic, social, technological, legal and environment. Political The people will see a continued progress in the ruinous steps which have forced the industry into a social politico economic corner. Whether this is related to flat demand or to the industrys creation of an ever-wider range of vehicles that many buyers seem to care little about, there is a problem. The manufacturing is like linked approach to the policies of governments, the earnings of banks. Little wonder then that so many emerging countries are keen to develop an auto sector or that there is such a political pressure to protect it in the developed countries. The worlds vehicle industry is currently dominated by little more than a handful of firms, each wielding colossal financial, emotional and political power. The manufacturing closely to dealing with political institutions has not always been bright. It tends to be good on technical issues, although it has not always fully presented the longer-term options, but in order to make the choices and their clear. Economic For much of the developed world, and increasingly for the developing world, the automotive industry is a pillar industry, a flag of economic progress. Without an automotive industry, it is impossible to develop an efficient steel business, a plastic industry or a glass sector other central foundations of economic progress. The automotive industry has been a core industry, a unique economic phenomenon, which has dominated the twentieth century. However, the industry now suffers from a series of structural schisms and has become riddled with contradictions and economic discontinuities. For the capital markets and the finance sector, it has lost a lot of its significance, as a result of ever declining profits and stagnant sales. The proliferation of products means that it has become hopelessly wasteful of economic resources. While all these and more sound like a very gloomy assessment of such a vast economic phenomenon, the industry is not in the end despondent. A different future is p ossible for the industry, a highly desirable one. Social The worlds automotive industry affects the society as a whole. It employs millions of people directly, tens of millions indirectly. Its products have transformed society, bringing undreamed-of levels of mobility, changing the ways people live and work. The social value of the additional mobility that this industry brings involves the value of the people being able to commute over longer distances easily, among many others. For most of its existence the motor industry has been a model of social discipline and control and it is not just that the auto sector offers a pillar of something else. There are, on the other hand, particular social issues to address in many developing countries, often those that are the result of an undertone of religious faith. The automotive industry has the role to play in helping develop the mobility of such countries and it can be achieved at an acceptable social cost of the country is prepared to learn the necessary lessons from those who have traveled thi s route before it, and to make the necessary investments. Technological The automotive industry works on a scale so awesome and has an influence so vast that it is often difficult to see. The level and diversity of technologies that it must deploy are increasing, which imposes both new investment burdens and new uncertainties and risks. Roughly a million new cars and trucks are built around the world each week they are easily the most complex products of their kind to be mass-produced in such volumes. The industry uses manufacturing technology that is the cutting edge of science. But still, the potential for developing coordination skills, intellectual capabilities and emotional sensitivities through electronic technologies remain far from fully exploited. There are numerous additional near-term technological opportunities to adapt the automobile to changing energy availability. The possibilities suggest that automotive technology is unexpectedly robust and provides a powerful defence against energy starvation even if the real price of oil climbs steadi ly during the next couple of decades. Legal The automobile industry is subject to numerous technical directives and regulations, as well as legislation of a more legal nature. The legislation covers areas such as competition law, intellectual property law, consumer protection and taxation, and emissions (air quality and fuels). When the auto parts industry reached full development, accelerated technological efforts were made to create a web of local suppliers that would make it possible to meet the growing legal requirements for the national integration of production. Environmental Other than the vehicles themselves, and the roads and fuel needed to run them; the business is intricately tied to the manufacture of a wide range of components and the extraction of precious raw materials. Indirectly, it brings people road congestion, too many fatalities and a wave of other environmental troubles. The effect to the automotive companies are that they needed to establish RD centres to take advantage of research infrastructure and human capital, so that they can develop vehicle products locally to satisfy the requirements of the environmental and safety regulations more effectively. PEST of Honda in Malaysia Political Malaysia is a developing country. From the year 1960 to 1971, the countrys economy was dependent on farming and primary commodities such as rubber and tin. Nowadays, Malaysia is a middle-income country with a multi-sector economy. The GDP growth rate was 5.8% in 2006 and 5.9% in 2007. Domestic demand and dynamism in exports are the main reasons for the economic constancy in Malaysia. Malaysias economic is now depending on industry, agriculture, and services sector, which contributes nearly 115% to the GDP at 2007. Along with the research, Malaysia is one of the worlds main exporters of vehicle parts, accessories and components and to Thailand, Singapore, Taiwan, Indonesia, Japan and UK. The automobile parts industry in Malaysia is maintaining the high reputation among their valuable customers locally and also in other country. Engineering capabilities, industrial master plans, and technology advancements are the main factors for the high reputation. The demand for Malaysias automobil e parts are continually increasing, especially among major automobile companies like Mercedes, Mazda, Ford, General Motors, Suzuki, Nissan and Mitsubishi. Besides that, there are 343 automobile parts manufactures in Malaysia. Is up until now, RM 8.2 billion was invested by automotive components and parts manufactures in auto parts industry (MSC, 2007). Economics Malaysia is dedicated to fulfill its multilateral commitments under WTO and AFTA and has taken steps to liberalize its duty structure. Other measures have been taken as well. Since 2001, the equity policy for the automobile sector has been relaxed to allow up to 51% foreign equity on a case by case basis. Besides that, in Malaysia manufacturers and assemblers are currently free to multi-source from the most competitive suppliers globally, uninhibited from local content policy requirements (ELM, 2007). Social Malaysias population was estimated at 25.2 million in 2007, every years growth rate of 1.7 percent. More than 60 percent of the population in Malaysia is Malays and other is Indians (8 percent) and Chinese (32 percent). Approximately 44 percent from the total population is consider to be trained or skilled workers with basic qualifications or higher. Malaysians employees work a minimum of 48-hours per week and also have more holidays compared with China. Until now, the labors costs are still relatively standard compare with other countries in Asia, including Vietnam and China. In addition, Malaysians salary can be divided into two types: one is monthly minimum wages and the other is average wage for an employee in the manufacturing industry (Kiat, 2008). Technological Malaysias infrastructure is good and presents considerable benefits to automobile supply chain operation. Malaysia has 80,328-km road network, highways, and main roads. This mode of transport represents 90% of the goods and passengers traffic in Malaysia. In addition, Malaysia has rail network of more than 2,000 km, mainly located in Kuala Lumpur and along the coast of the Strait of Malacca. The railway service in Malaysia is continuously improving by the government. Such as KTM and LRT. Besides that, there are three main ports and two airports in Malaysia currently growing in terms of exports. Such as KLIA and LCCT. (Kiat, 2008). PEST ANALYSIS OF INDIAN AUTOMOBILE INDUSTRY : Political Indian government had launched the auto policy for its Self Sustained growth. The government also allowed the foreign equity investment up to 100% formulation of fuel policy to promotes for vehicles propelled by AES Economic The tax wills deductions up to 150% for in house RD activities. Reduce the interest rates for export financing. Economy of India has grown over 8.5% per annum for last 5 years. The industry sector has grown 8-10 % for last few years. More than 90% CV purchase is on credit. Social The social changed lifestyle of people leads to increased purchase of Automobiles. The Average family size is 4 which make it favorable to buy a four wheeler. 4th largest economy on purchasing parity index increase in per capital income levels. The Indian customers are highly educated and well informed and they are price sensitive. They choice for small and compact car preference for Fuel efficient cars with low maintenance. Technological Technology is more and more emphasis on RD. The government is promoting the NATRIP (National Automotive testing and RD Infrastructure Project) to support the growth of Auto industry in India. Customized solutions can be provided with proliferation of technology. To entry of global brands both product and production process has been improved. ACTUAL AND POTENTIAL IMPACTS OF GLOBALIZATION TO HONDA Movement of capital If the companys capital flows around different countries, the production base of a developing economy would get to enhance. Then, it could enable savings for the entire globe and exhibited high investment potential. It is very important for the country which developing their economy. Developing countries would prefer more on foreign direct investment rather than portfolio investment because portfolio investment does not have a direct impact on the productive capacity expansion. Brand awareness Honda will become more famous when they globalize their company. It will create the opportunity to let the public know more about this company. For example like what is the item that selling in the company, where is their headquarters and etc. Since Honda is producing variety of items, it will be better for public to know the details about this company. Technology When Honda has been globalized, the brand awareness of Honda will definitely increase so it could attract more specialist or industry people who wanted to join their company and create new items with them. Besides that, it could help to improve the technology of the world. It is because whenever Honda had come out with a new item, they will sell or share it in all around the world. Therefore, even though the country does not create that item, they also have the opportunity to use it. So it means that the technology of the world will be increasing. Reduce global warming Honda had produced Hybrid vehicles in order to solve our earth problems like reduce the air pollution and the amount of petroleum which is getting lesser and lesser. Hybrid vehicles are encouraged to use by public as it could at least help out a little for our earth to reduce the global warming issues. STRATEGIES TO OVERCOME THE POTENTIAL IMPACTS OF GLOBALISATION Build new office or factory In order to create Honda awareness, Honda should build more office and factory at other area where Honda does not have any office or factory at there. It could make the public to have more working opportunity and at the same time they will more understand about Honda. Besides that, Honda could also try to export their produced items to other potential country which they have not export any of their items to that country in order to create awareness. New recruitment In order to create more and more technology items, Honda should hire more specialists or people who familiar with this industry to join Honda. It is because when they create new technology item, it will make our life easier. For example, Honda had created the ASIMO robot to assist us with our daily life. It can also help the people who are not convenience to move around or disable person to do those daily tasks such as pour water, sweep the floor and etc. Create variety of items In order to reduce the global warming problem and at the same time can satisfy the customers needs, Honda have to create variety of items for them to choose. Therefore, everyone will use their items and help to save our environment. It can benefit both sides which is Honda and the earth environment. It is because if Honda really does that then Honda could earn the profit while the environment is getting protected with lesser pollution. For example, Honda could design more Hybrid vehicles in order public could have more choices to choose when they choosing Honda Hybrid vehicles.

Justifying the Iraq War :: Politics Wars Middle East Bush Iraq Essays

The ensuing war between the United States and Iraq has been a topic of controversy for several years now. Citizens of America have been divided since the war began and continue to cluster in groups that either fully support or have no support for President Bush and this ongoing war. Many would like to know who is right and who is wrong. Is this war with Iraq justifiable, or has America jumped into something that could have possibly been avoided? To answer these questions a comparison should be made between the characteristics of this war and those that constitute a just war. Just war is a term which implies that a certain war is acceptable and justifiable based on certain conditions. The conditions for having a just war include those which must be visible before a war can be declared (Jus Ad Bellum) as well as those that must be followed during a war (Jus In Bello). Some of the conditions that are necessary before war is declared include having a just cause for war, having the right intentions for war, and having no other alternative but war (1). Once engaged in a war other criteria apply such as the acts of war must be aimed those doing wrong and not at innocent civilians, prisoners of war should be treated humanely and with respect, and finally that there be no torture of any kind to soldiers of the opposing army. If these characteristics are put up against the United States and their strikes on Iraq, there is absolutely no way that the just war theory could classify this war as being just. The primary criterion for any war to be labeled as a just war is for that war to be declared for a just cause. The United States clearly did not have any such cause for launching a war against Iraq. The Bush administration’s newly proposed doctrine of pre-emption declares the right to initiate strikes against states that are deemed to be future threats against the US (2). Under the rules of just war, just cause is described as self defense against an attack in order to preserve innocent life, not pre-emptive strikes against possible dangers. The fact is, is that although the idea of attacking a nation that does not pose a threat today, but may pose one in the near future is as old as war itself, it completely goes against the precedents set forth by the just war theory(2). Justifying the Iraq War :: Politics Wars Middle East Bush Iraq Essays The ensuing war between the United States and Iraq has been a topic of controversy for several years now. Citizens of America have been divided since the war began and continue to cluster in groups that either fully support or have no support for President Bush and this ongoing war. Many would like to know who is right and who is wrong. Is this war with Iraq justifiable, or has America jumped into something that could have possibly been avoided? To answer these questions a comparison should be made between the characteristics of this war and those that constitute a just war. Just war is a term which implies that a certain war is acceptable and justifiable based on certain conditions. The conditions for having a just war include those which must be visible before a war can be declared (Jus Ad Bellum) as well as those that must be followed during a war (Jus In Bello). Some of the conditions that are necessary before war is declared include having a just cause for war, having the right intentions for war, and having no other alternative but war (1). Once engaged in a war other criteria apply such as the acts of war must be aimed those doing wrong and not at innocent civilians, prisoners of war should be treated humanely and with respect, and finally that there be no torture of any kind to soldiers of the opposing army. If these characteristics are put up against the United States and their strikes on Iraq, there is absolutely no way that the just war theory could classify this war as being just. The primary criterion for any war to be labeled as a just war is for that war to be declared for a just cause. The United States clearly did not have any such cause for launching a war against Iraq. The Bush administration’s newly proposed doctrine of pre-emption declares the right to initiate strikes against states that are deemed to be future threats against the US (2). Under the rules of just war, just cause is described as self defense against an attack in order to preserve innocent life, not pre-emptive strikes against possible dangers. The fact is, is that although the idea of attacking a nation that does not pose a threat today, but may pose one in the near future is as old as war itself, it completely goes against the precedents set forth by the just war theory(2).

Implementing the Professional Learning Community Essay

Journal Requirements: Consider the benefits of the activities proposed in your discussion of professional learning communities. How can you implement these activities in your organization or how will you implement them in a future position that you will hold within an organization? Why would these benefit your organization or a future organization? What do you feel will be the outcome of this collaboration? Journal Response: Everhart In the world of education, the application of differentiated instructional strategies and instructional strategies in practice vary from school to school and individual to individual. Nevertheless, the goal is always the same no matter the location or the persons involved. Specific activities proposed during the discussion section of this week’s student requirement included the following: (cited from D1 response) 1. Teachers talk regularly about teaching and learning (As cited by Gregory, 2008, p. 6-7 according to Collins, 1998): Based on the cooperative teaching schedule shared by co-instructor, collaboration of assignments for specific group project are required as to meet the requirements of competencies as defined by the course syllabus. Instructor’s share what is working needs to be adjusted, deleted, or redefined as to allow for student success. (as posted by Everhart, 2013) 2. Teacher have shared planning time to develop lesson and share strategies during the day (as cited by Gregory, 2008, p. 6-7, according to Collins, 1998): Co-instructors who teach specific classes during the day, afternoon, and night share cooperative teaching and lesson plans as to meet the learning schedule needs of the students who attend. Usually there are more than one session of a specific class running during concurrent times (i. e. 9-1, 1-5, 6-10) all lessons, activities, test are the same as to allow a student to slide from one session to another if needed. (as posted by Everhart, 2013)) 3. Teachers share and support one another’s efforts (As cited by Gregory, 2008, p. 6-7, according to Collins, 1998): As department, bi-weekly meetings are held to discuss what is working well in one class and what is not and offer support or recommendations for change. As an institute, monthly training and campus information meetings are held to discuss growth of the institute as a whole, retention methods, and department and individual successes. (as posted by Everhart, 2013) 4. Training and development of new skills and knowledge are a collegial experience where teachers can share a common language, implement together, and coach one another (as cited by Gregory 2008, p. 6-7, according to Collins, 1998): All members of a college staff are required to have 12 hours of faculty training yearly and 12 hours of professional training. as posted by Everhart, 2013) However, as in any learning situatation awareness is a key component of increasing the mission of the institute as to meet the needs of the holistic community. In as much the following could be a consideration for implementation: 1. Teachers talk regularly about teaching and learning (As cited by Gregory, 2008, p. 6-7 according to Collins, 1998): a. Expansion of aforementioned application as cited by Everhart to increase communication as related to teaching and learning includes the preparedness of the team. Preparedness includes active communication and listening at i. Building level: faculty meetings/workshops, inter-departmental meetings, grade-level or subject area meetings, integrated regular-special education meetings, curriculum meetings, or team teaching and planning session ii. State-District level; faculty meeting, workshops, and development training session which focus on research, theory, problem-solving activities and/or implementation of standards 2. Teacher have shared planning time to develop lesson and share strategies during the day (as cited by Gregory, 2008, p. -7, according to Collins, 1998): b. Expansion if aforementioned application as cited by Everhart include: iii. increased planning time to develop lesson direct related to ‘team planning periods’. During such periods of time the team; grade level, subject area, and/or department 1. establish and clarify collaborative goals and objectives as related to teaching methods, curriculum implementation and/or teacher facilitation of expectations iv. define common goals as related to common core standards, student needs, curriculum application and/or assessment formative, summative, standardized) 3. Teachers share and support one another’s efforts (As cited by Gregory, 2008, p. 6-7, according to Collins, 1998): c. Expansion of aforementioned practices as cited by Everhart for implementation include: v. debriefing and problems-solving and/or celebrations of success including individual teachers, students, classrooms, departments or as the institute as a whole vi. providing additional support (mentors) for first year teachers, teachers changing grade levels or locations within the educational setting vii. hared responsibility and accountability for strengths and weakness which in turn support individuals and/or the team viii. assist each member of the collaborat ive team thus reaching individual/group needs for success in regards to student population and the mission of the learning institute 4. Training and development of new skills and knowledge are a collegial experience where teachers can share a common language, implement together, and coach one another (as cited by Gregory 2008, p. 6-7, according to Collins, 1998): d.  Expansion of aforementioned practices as cited by Everhart for implementation include: ix. Professional training seminars based on proven research, theory application and/or conceptual framework of best-practice tools during collegial interaction and/or seminars x. professional membership; NAEYC, specific to areas of study growth (CEU) In consideration of the improvement are the benefits as establish through implementation, institution who wish to improve â€Å"the quality of instruction, curriculum, and assessment in order to increase student achievement†¦. ocus on these components, evaluation evidence of them in their schools as they develop learning organizations that can manage and sustain change†. (Gregory, 2008, p. 3) On the other hand, implementing professional learning and expansion of skills does not require a teacher, department, team, or institute to be all things to every situation at all times. Rather, it calls on teachers, departments, the team, and the institute to be consistently mindful of structured meaning and authenticity of skills, communication, and collaboration, individuals and the group, supportive of practice and research on pedagogy. It is my personal belief that if implemented correctly with a manner of respect for all involved the ease of implementation will appear effortless. However, as noted in any given situation there are those engaged in the art of teaching who cannot see beyond the scope of their own beliefs therefore will attempt to create a diversion or disruption. The key, however, based on opinion, is to acknowledge the change as a whole, to recognize individual needs, while providing a rich, stimulating approach to create a productive learning environment.

fascism

What truths, if any, regarding man and society do you consider to be expressed in conservative doctrine? Conservatism, as an ideology is a relatively new phenomenon. It developed mainly in opposition to the French Revolution in 1789 and to the ‘enlightenment’ that preceded it. This ‘enlightenment’, which led to the revolution, was based on the perceived rationality of mankind and of mankind’s ability to reconstruct society according to abstract ideals. Conservatives fundamentally reject mankind’s rationality and tend to be guided more by the principles of tradition, hierarchy, and reform over revolution. According to O’Sullivan, in his work Conservatism, three broad schools of conservative thought are identified. This essay will concentrate primarily on the ‘French Reactionary School’, and particularly, but not exclusively on the thoughts of Joseph De Maistrà ©, Maurice Barrà ¨s, and Charles Mourras. The French Reactionary School has been chosen as it offers several differences from almost all other Schools of thought, to the extent that some have seen it as a precursor to fascism. Also, due to restrictions of this essay and the immense diversity of conservative doctrine, a worthwhile account of more than one school of thought would not be possible. This essay will evaluate and analyse the claims made by members of the French Reactionary School relating to the ‘truths’ about man and society found in their key works and thoughts. Firstly, this essay will discuss the ‘truths’ about mankind found in the writings of Joseph de Maistrà © and Charles Mourras. It will be shown how these views came about through both a historical view of the nature of man and a belief in the infallibility of God in the first case and a more sociological perspective in the other. A discussion of whether these ‘truth claims’ regarding the nature of man are true at all, looking briefly at some rival perspectives and some of the... fascism Free Essays on French Conservatism/fascism What truths, if any, regarding man and society do you consider to be expressed in conservative doctrine? Conservatism, as an ideology is a relatively new phenomenon. It developed mainly in opposition to the French Revolution in 1789 and to the ‘enlightenment’ that preceded it. This ‘enlightenment’, which led to the revolution, was based on the perceived rationality of mankind and of mankind’s ability to reconstruct society according to abstract ideals. Conservatives fundamentally reject mankind’s rationality and tend to be guided more by the principles of tradition, hierarchy, and reform over revolution. According to O’Sullivan, in his work Conservatism, three broad schools of conservative thought are identified. This essay will concentrate primarily on the ‘French Reactionary School’, and particularly, but not exclusively on the thoughts of Joseph De Maistrà ©, Maurice Barrà ¨s, and Charles Mourras. The French Reactionary School has been chosen as it offers several differences from almost all other Schools of thought, to the extent that some have seen it as a precursor to fascism. Also, due to restrictions of this essay and the immense diversity of conservative doctrine, a worthwhile account of more than one school of thought would not be possible. This essay will evaluate and analyse the claims made by members of the French Reactionary School relating to the ‘truths’ about man and society found in their key works and thoughts. Firstly, this essay will discuss the ‘truths’ about mankind found in the writings of Joseph de Maistrà © and Charles Mourras. It will be shown how these views came about through both a historical view of the nature of man and a belief in the infallibility of God in the first case and a more sociological perspective in the other. A discussion of whether these ‘truth claims’ regarding the nature of man are true at all, looking briefly at some rival perspectives and some of the...

RLs Dream essays

RL's Dream essays Walter Mosley is mostly known for his series of mystery writing about Easy Rawlins. The Easy Rawlins series were the best selling crime thrillers he ever wrote. But Walter Mosley also wrote RLs Dream in which he wrote about a man named Soupspoon Wise whose life has been his music. In his life, Wise has been playing the Blues music all the time but his life also becomes like the Blues music. Blues music was always been used as a way of complaining to the society when it was played. This was a way in which the African American musician complained and expressed the black tragedy and discrimination done to them by the American (White People) Society. Also, Blues music was related to the depression faced by the African Americans. In the novel RLs Dream by Walter the main character Soupspoon Wise was a blues man who was depressed with his life. The aging Soupspoon Wise was lonely, ill and dying of cancer. This is one way of how Wises life has become a depression and it a way of complaining to society like the Blues music. He is lonely and ill and suffering of empties and depression, which can lead to his death. Moreover, another way that Soupspoons expresses his depressant life was talking to a young white woman who tries to save him from dying by looking after him when she found him near a dump. He tells Kiki his life story like how he grew up in the South haunted by the events that occurred in his early life. The racism and racists in the South gave him a sense of self worth and he also talked about the real history of Black people who were burned to death. Moreover, when he met Robert RL Johnson and played the his most remarkable music with his, this meeting still haunted him for the rest of his life because people said that Johnson traded his soul with the devil in return for an unlimited talent. So, you can see that even his most memorable ev ...

Youth Justice Policy in Britain (1945-1981) †from Punishment to Welfare The WritePass Journal

Youth Justice Policy in Britain (1945-1981) – from Punishment to Welfare Introduction Youth Justice Policy in Britain (1945-1981) – from Punishment to Welfare    Community Care (2010) â€Å"Ministry of Justice to take control of Youth Justice Board†, 20th May, Thursday, Available at: communitycare.co.uk/Articles/20/05/2010/114543/ministry-of-justice-to-take-control-of-youth-justice-board.htm Retrieved 03.03.2012 Greenaway, J.R., Smith, S. Street, J. (1992) Deciding Factors in British Politics, London: Routledge   ch. 2   pp. 29-39, ch 3. Guardian (2011) â€Å"What next for youth policy†?, August, 25, Available at: guardian.co.uk/public-leaders-network/blog/2011/aug/25/tony-blair-youth-policy-intervention-reform Retrieved 03.03.2012 Politics UK (2011) â€Å"Comment: What is causing the riots in London?, Nick Cowen, Monday, 8th of August, Available at: politics.co.uk/comment-analysis/2011/08/08/comment-what-is-causing-the-riots-in-london Retrieved 03.03.2012 Thorpe, D.H, Smith, D., Green, C.J, Paley, J.H (1980) Out of Care: The Community Support of Juvenile Offenders Allen and Unwin Youth Justice Board (2008) â€Å"A Brief History of the Youth Justice System†, Available at: http://labspace.open.ac.uk/file.php/5193/YJ_k523_1/sco.htm Retrieved 03.03.2012

Digital marketing Essay Example | Topics and Well Written Essays - 250 words - 1

Digital marketing - Essay Example Consequently, some people may be using one or two of the media but not all and the integration will ensure communication to a wider customer base. Statistics supports difference in the audience’s preference for the social media with Facebook being the most popular, among the three, followed by Twitter and then Instagram (Boutelle 2014, n.p.). Differentiated features of the three social media and effects of diversity on effectiveness of communication is another reason for our integration. While Instagram is effective in visual communication and Twitter is effective in short-term communications with ability to allow people to follow posts, and Facebook offers a networking forum and connects the audience through communication posts. The differences meet diversity needs to ensure effective communication to the wide target population. Reinforcing information, on those who use more than one of the media also facilitate effective communication through capturing attention, desire, and interest of the target audience (Boutelle 2014, n.p.; Ferrell and Hartline 2010, p. 294). Facebook, Twitter, and Instagram are some of the applicable social media for marketing. We have decided to integrate the three media in order to expand our audience base and facilitate effectiveness of our

International Business Culture and Diversity Case Study

International Business Culture and Diversity - Case Study Example Work behaviors vary from one culture to another. Even the organizational culture in place in a multinational company cannot totally dispel the influence of national culture. Organizational culture, in fact, has been known to blow up the members' national culture and gives emphasis to it In the light of the foregoing, culture does figure importantly in the day-to-day affairs of a company, whether or not it is actively into transactions that involve importing or exporting. Even companies that cater purely to local markets are confronted by cultural diversity amongst their employees, their suppliers, their clients, and other people that they do business with.At the onset of globalization, it was believed to bring about some sort of similarity, if not uniformity, of the world's cultures with one another. Although globalization did bring about an awakening to millions of people who used to think that life in their country is almost all there is to living in this world, it failed to make p eople of different races embrace a new culture that can be said to represent all the people of the world. In fact, it is when people of different cultures get together that their distinct traits, beliefs and habits become their source of identity, security and confidence.And so it was in the case of Ray Cisneros, who flew from Los Angeles to Buenos Aires to close a business deal. While his bosses believed him to be the best choice as the company representative because of his culture - his Hispanic background and capability to speak in Spanish - and his drive to excel, he found himself having to cope with issues that basically originated from the culture of the other party, the Argentinean executives. Cross-Cultural Differences Author Wederspahn names two levels that people of two or more different cultures go through before coming to the point when they are able to use the uniqueness of their individual cultures for the good of their common cause. The first level is where cultural dominance reigns. Each party would try to influence the other based on nothing but just culture. In this level, neither party acknowledges that there are cultural differences to be considered; each party would assume that the other will submit to his culture. (1989) Thus, Ray Cisneros flew to Buenos Aires with intentions of doing his presentation shortly after his arrival and with the belief that the Argentinean executives would agree to stick to his planned schedule. Meanwhile, the Argentinean executives arranged to let Ray Cisneros go sightseeing during his first days in Buenos Aires and then to meet him two days later. They were two parties from two distinct cultures, and each one naturally assumed that the other would agree to the designed schedule. This scenario illustrates the first level where cultural dominance is the name of the game. The second level brings in cultural compromise and the synergy that is achieved through it. In this level, the concerned parties learn to meet halfway to come up with alternatives that would be mutually beneficial. This can be attained even with the existence of cultural differences; it is a matter of acknowledging such differences and focusing more on common values and priorities. (Wederspahn 1989) This second level would ideally bring about a fruitful ending to the uncomfortable initial part of the negotiations between Ray Cisneros and the Argentinean executives. In this level, both parties would look beyond their individual feelings, reservations, plans, intentions and hopes for the meetings that are to be held and would instead dwell on the success and benefits that can be generated for both sides by a well-concluded discourse. The motives, plans, moods and behavior of Ray Cisneros and the Argentinean executives could be traced to the general characteristics of their respective cultures. Indeed, adequate information on the American culture and the Argentine

Perfect Body Image Essay Example | Topics and Well Written Essays - 1000 words

Perfect Body Image - Essay Example Thus, only some women really need perfect body image as a part of their professional occupation and life style. To these groups belong film stars and TV stars, fitness trainers and fashion models. Film and TV stars are the main groups which really needs an ideal body image. Modern people judged others, and expected to be judged by other people, as being "Fashion In" or "Fashion Out " depending on whether they met the operant criteria. Those who best portrayed the "Fashion In" look became what the people called "role models." Those women selected as role models then set the standards for what other people emulated and perceived as right and normal (Gilbert 98). The people's desires for being judged "Fashion In" could conflict with their interests in developing other characteristics they valued, such as the characteristic of individuality; however, most people remained painfully aware of the problems associated with low performance with respect to fashion. That is, they explained how an assignation as "Fashion Out" carried a heavy social cost by relegating a person to an inferior social position. When judged as "Fashion Out, " any person could expect to be considered as general ly undesirable. Gilbert (98) explained one of the indignities a person might expect to suffer when judged as "Fashion Out." "When a person is fashion out they will usually get talked about by other people to other people. Although it's not nice to talk about people, it's something that just happens" (Gilbert 91). This social reality made it important for the people to know the bases for judgments about one's fashion status. In the following excerpt from one conversation about fashion, the people tried to help me understand some of the complexities involved in distinguishing between In their images the "Fashion In" woman is adorned in name brand clothes and shoes that cost a certain amount of money. Thus if a woman does not come from a family with the required level of economic buying power, she is forced to find other means to make the appropriate acquisitions or accept a status as "Fashion Out." (Rothschild 65). Fitness trainers need an ideal body image in order to promote healthy life style and active life style. For this group of women, ideal body means health and good pussycat form. Through their approach these researchers constructed health as an individual's problem and responsibility. By continuing to individualize health and health behaviors, we are able to blame the "victim" (Gilbert 84). While individuals may certainly have power to control certain types of health-related problems, those who individualize the phenomenon of health also camouflage the social, relational, and communal aspects of health (Rothschild 65). They divert attention from much-needed discussion of society's collective influence, concern, and responsibility. Thus, rather than simply viewing health as unidimensional and personal, we might be better off to think of health as a dynamic and complex social phenomenon occurring at the intersection of individual, social, relational, and communal planes. Further, viewin g health in this way enables us to politicize the concept of health.

Global civ. (Guns, Germs, and Steel) Essay Example | Topics and Well Written Essays - 750 words

Global civ. (Guns, Germs, and Steel) - Essay Example Basically, Diamond argues that those humans who moved out to areas that were ecologically and geographically favorable for food production became advantaged. Instead of spending all their lives hunting animals and gathering fruits from the wild, they practiced agriculture and domesticated animals. More food could be obtained faster by engaging in agriculture than in hunting and gathering thus creating enough time for other things. According to Diamond, this extra time obtained was used in inventing the things that he views to be the proximate causes of the inequality witnessed today. Consequently, these proximate factors helped these societies to come up with political organizations and later on facilitated the conquering and taking over of other societies. The ultimate argument that Diamond presents is that ecology and geography determined the fate of societies. He notes that initially all human beings were hunters and gatherers. Hunting animals and gathering food from the forest was not very productive and very little was obtained. The result of this was spending so much time in searching for food. Basically, Diamond argues that people’s lives circulated around looking for food to eat and doing nothing else. When people started to move from Africa to other continent this situation changed in some places. The author notes that some regions were fertile and could support agriculture. With the emergence of agriculture, food production increased greatly and surplus was created. Animals were also domesticated (Diamond 83). For the first time people could focus on other things apart from just looking for food. But this only happened in those areas that were geographically and ecologically favorable for agriculture. The surplus time which had been created was used to invent other things which the author views to be the proximate causes of the

The key difference between argument and persuasion is that persuasion Essay - 1

The key difference between argument and persuasion is that persuasion necessitates your selection of a specific audience to which the writing is addressed - Essay Example Drug is any medication that is prescribed to treat an illness or modify the body from its disease at any state. Substance abuse is the use of a certain drug for reasons not specified which can be harmful to them or their colleagues. Teenagers have been reported highly to use certain drugs in their day to day lives certain drugs in their day to day lives. Some of the drugs mostly abused by students include; marijuana, cocaine, tobacco, heroin and inhalants. Alcohol is another socially abused substance. Students take it with the idea of removing stress, yet in the real sense, it does not. Some of the factors that influence students to engage in drug taking are peer pressure, whereby they are influenced by their fellow students to indulge into such actions with empty promises. Availability of the drugs also influences the student to get hold of the drug, so they try their level best to search money to buy the drugs. Even if they do not have money, some may prefer to steal so that they at least buy the drug. Other students can opt to use their school fees to buy the drugs and stay out of classes. Others involve themselves in the drugs out of curiosity and the idea that when one uses drugs, they will have a good time (O’Leary, 2004). All these drugs lead to different effects which are harmful to the person taking it, his family, the community and the whole country as a whole. As an individual, one may develop an addiction to the drug, such that, he will depend to do everything. It will lead to the person using so much money and do things not helpful to him. Class work will not be made well. It will lead to poor performance and the destruction of a person’s future. It will affect his family because handling him will be a problem, he will be using much money. His parents will be paying much school fees and yet he will not be studying. The use of drugs can lead to much crime like theft,

The Knights Templar Research Paper Example | Topics and Well Written Essays - 1000 words

The Knights Templar - Research Paper Example Being a monastic military, the Knight Templar’s mandate was to protect Christian’s pilgrims on the route to the holy land. King Richard 1 commonly known as Richard the lion Hearted fought along side the Templars in the battle to the holy lands. The Templar was interesting because it had both soldiers and monks, making some of the earliest soldiers in the Western World. Orders played a vital role in many battles of the crusade to the extent that it improved modern banking, which could be considered as a notable improvement. The knights of the Templars started in small group, and as time progressed it grew in membership. The members of the group possessed certain duties and lifestyles, which made them unique in all their endeavors. As the military fighting for Christ, the Templars kept aside every temptations of the ordinary secular life, for a dedicated life of holiness and service to God. Since then, the concept of service has been the legacy of the Templars whereby mos t people emulate the military group. To many, the military group fought for Christ extraordinarily putting aside every secular life for an arduous life of service. In reality, the Templars’ services were greatly appreciated given the fact that, they gave their lives fully for the sake of Christ. At this point, the following paper aims to discuss the Knights Templar through giving out a brief history, its mandatory purpose, and its religious benefits. To Hale (1), the Knight Templars were the soldiers of the Christ throughout the medieval world of Solomon’s Temple. This implies that the Knight Templars were devoted soldiers who had set their lives for the service. Historically, the Templars originated from the Kingdom of Jerusalem around 118 AD whereby nine members vowed to protect the pilgrim of the dangerous road leading to Jerusalem. The Templars members combined the rules of knight in a remarkable way that the western world had never seen before. Their passion to se rve was so notable that, King Baldwin 11 of Jerusalem granted part of his palace to them for their headquarters, which thereafter a became a stable place of the Temple Mount which was referred to as Solomon’s Temple. After a while, the temple was captured by the Muslims whereby they built their holiest site commonly known as the Temple Mount. Despite controversial that emerged from who possessed the temple, the site remained sacred to the Jews, Muslims, and Christians. Many assumed the temple was significant to Christians since it was the storage of the Ark of the Covenant with other biblical treasures. After twenty years of crusaders conquest of Jerusalem, the noble French knight collected eight knights where several of them were relatives. Their stated assignment was to protect pilgrims of the holy land in service as military members gave their lives fully to the commitment of Christ. The knights were seen as complementary to the society in the sense that, they cared for si ck and weary pilgrims while the Templars guarded those approaching and those who left the city. The Knights Templar was emulated by many, particularly the official blessings of the church of the Council of Troyes, which grew dramatically hence the group was showered with blessings and donations. The group grew exceptionally, and as time progressed, they received land and money to assist the fight in the holy land. The group was so respected that, no princes, kings, or bishop could command

Global civ. (Guns, Germs, and Steel) Essay Example | Topics and Well Written Essays - 750 words

Global civ. (Guns, Germs, and Steel) - Essay Example Basically, Diamond argues that those humans who moved out to areas that were ecologically and geographically favorable for food production became advantaged. Instead of spending all their lives hunting animals and gathering fruits from the wild, they practiced agriculture and domesticated animals. More food could be obtained faster by engaging in agriculture than in hunting and gathering thus creating enough time for other things. According to Diamond, this extra time obtained was used in inventing the things that he views to be the proximate causes of the inequality witnessed today. Consequently, these proximate factors helped these societies to come up with political organizations and later on facilitated the conquering and taking over of other societies. The ultimate argument that Diamond presents is that ecology and geography determined the fate of societies. He notes that initially all human beings were hunters and gatherers. Hunting animals and gathering food from the forest was not very productive and very little was obtained. The result of this was spending so much time in searching for food. Basically, Diamond argues that people’s lives circulated around looking for food to eat and doing nothing else. When people started to move from Africa to other continent this situation changed in some places. The author notes that some regions were fertile and could support agriculture. With the emergence of agriculture, food production increased greatly and surplus was created. Animals were also domesticated (Diamond 83). For the first time people could focus on other things apart from just looking for food. But this only happened in those areas that were geographically and ecologically favorable for agriculture. The surplus time which had been created was used to invent other things which the author views to be the proximate causes of the

The Knights Templar Research Paper Example | Topics and Well Written Essays - 1000 words

The Knights Templar - Research Paper Example Being a monastic military, the Knight Templar’s mandate was to protect Christian’s pilgrims on the route to the holy land. King Richard 1 commonly known as Richard the lion Hearted fought along side the Templars in the battle to the holy lands. The Templar was interesting because it had both soldiers and monks, making some of the earliest soldiers in the Western World. Orders played a vital role in many battles of the crusade to the extent that it improved modern banking, which could be considered as a notable improvement. The knights of the Templars started in small group, and as time progressed it grew in membership. The members of the group possessed certain duties and lifestyles, which made them unique in all their endeavors. As the military fighting for Christ, the Templars kept aside every temptations of the ordinary secular life, for a dedicated life of holiness and service to God. Since then, the concept of service has been the legacy of the Templars whereby mos t people emulate the military group. To many, the military group fought for Christ extraordinarily putting aside every secular life for an arduous life of service. In reality, the Templars’ services were greatly appreciated given the fact that, they gave their lives fully for the sake of Christ. At this point, the following paper aims to discuss the Knights Templar through giving out a brief history, its mandatory purpose, and its religious benefits. To Hale (1), the Knight Templars were the soldiers of the Christ throughout the medieval world of Solomon’s Temple. This implies that the Knight Templars were devoted soldiers who had set their lives for the service. Historically, the Templars originated from the Kingdom of Jerusalem around 118 AD whereby nine members vowed to protect the pilgrim of the dangerous road leading to Jerusalem. The Templars members combined the rules of knight in a remarkable way that the western world had never seen before. Their passion to se rve was so notable that, King Baldwin 11 of Jerusalem granted part of his palace to them for their headquarters, which thereafter a became a stable place of the Temple Mount which was referred to as Solomon’s Temple. After a while, the temple was captured by the Muslims whereby they built their holiest site commonly known as the Temple Mount. Despite controversial that emerged from who possessed the temple, the site remained sacred to the Jews, Muslims, and Christians. Many assumed the temple was significant to Christians since it was the storage of the Ark of the Covenant with other biblical treasures. After twenty years of crusaders conquest of Jerusalem, the noble French knight collected eight knights where several of them were relatives. Their stated assignment was to protect pilgrims of the holy land in service as military members gave their lives fully to the commitment of Christ. The knights were seen as complementary to the society in the sense that, they cared for si ck and weary pilgrims while the Templars guarded those approaching and those who left the city. The Knights Templar was emulated by many, particularly the official blessings of the church of the Council of Troyes, which grew dramatically hence the group was showered with blessings and donations. The group grew exceptionally, and as time progressed, they received land and money to assist the fight in the holy land. The group was so respected that, no princes, kings, or bishop could command

Distillation Column Essay Example for Free

Distillation Column Essay The components that need to be separated are 1-propanol and 2-propanol. These two compounds are isomers with fairly close boiling points. They are separated based on their physical propertis. With the battch distillation might be almost impossible to do the sepapration. Capacity of the reboiler is 20 L. The Supply of pressure and steam is regulated by a newly-established controll system consisting of a steam pressure sensor, a Fieldpoint data communication and aquisition module from National Instrument, an electromagnetic control valve, and a LabView control algorithm designed by dr. Jang. The data was taken frm one of the six computers near the column which had the control algorithm. The Fieldpoint module needed to be connected with the column via Internet. In this column at different stages there are 10 thermocouples (K type) inserted in each tray. Manual steam valve open 40%. Proportional gain or band (Kc) 2 Integral (reset) time ( Ti min) 0. 2 Derivative (rate) time (Td min) 0 Steam pressure set at 9 psig. Used Peng Robinson model Inside the column, the downflowing reflux liquid provides cooling and condensation of the upflowing vapors thereby increasing the efficacy of the distillation column. The more reflux is provided for a given number of distilaliton plates, the better is the columns separation of lower boiling materials from higher boiling materials. Conversely, for a given desired separation, the more reflux is provided, the fewer distillation plates are required as in our cases 8 plates. A reboiler at the bottom of the distillation column provides the heat needed to generate the upflowing vapors inside the column. The reboiler can be a heat exchanger. Fig. 1 The liquid feed mixture to be distilled 1 propol and 2 propanol is placed into the round-bottomed flask along. As the mixture is heated and boils, vapor rises up the column. Some of the vapor cools and condenses on the glass platforms (known as plates or trays) inside the column and runs back down into the liquid below, thereby refluxing the upflowing distillate vapor. The hottest tray is at the bottom of the column and the coolest tray is at the top. At steady state conditions, the vapor and liquid on each tray is at equilibrium. Only the most volatile with hte lowest boiling temperature of the vapors stays in gaseous form all the way to the top. The vapor at the top of the column then passes into the water-cooled condenser, where it condenses into a liquid. The process continues until all of the most volatile components in the liquid feed boil out of the mixture. When a liquid mixture 1 propanol and 2 propanol is heated so that it boils, the evolved vapor will have a higher concentration of the more volatile 2 propanol (i. e. , lower boiling point) components than the liquid mixture from which it evolved. Conversely, when a vapor mixture is cooled, the less volatile components tend to condense in a greater proportion than the more volatile components. The heated feed is partially vaporized and rises up the column. However, as it rises, it cools by contacting the descending cooler liquid and partially condenses so that, while part of vapor continues to flow upward, the condensed portion is enriched in the less volatile component(s) and flows downward. As the vapor continues to flow upward, it undergoes partial condensation a number of times and each time becomes richer in the more volatile component). The column is kept at steady state temperatures, pressures, and compositions at every point within the column are essentially kept constant during operation.

Jumeirah Beach Hotel Marketing Mix Analysis

Jumeirah Beach Hotel Marketing Mix Analysis Hospitality industry is one of the fastest growth areas in UAE economy and Dubai market also. There are a lot of hotels, which provides wide range of products in Dubai. In which, Jumeirah Beach Hotel is well-known because of its luxury and high ranking. To understand Jumeirah Beach Hotel success, we focus on analyzing its marketing mix with four main elements such as product, price, place distribution and promotion. Secondary data such as internet sources, reports and primary data such as reviews of customers through survey are collected to analyze Jumeirah Beach Hotel marketing mix. In additional, three other elements (process, people and physical evidence) of extended marketing plan are also mentioned in analysis summary to expanding our understanding about this hotels performances and success. Jumeirah Beach Hotel in Dubai introduction Jumeriah Beach Hotel, opened in 1997, is a luxury hotel and premium family destination in Dubai. This hotel is one of Jumeirah groups projects, whose want to be a world class luxury international hotel and hospitality management company, committed to be the industry leader in all of activities through dedication to stakeholders, colleagues, customers, business partners and owners. After completion in 1997, the Jumeirah Beach Hotel became the 9th tallest building in Dubai and offer exclusive accommodations in the unique city in Dubai. Jumeirah Beach Hotel is located seaside on Jumeirah Beach and have total of 33,800 square metres (364,000 sq ft) of beach for visitors use. Beside the hotel is the Wild Wadi Water Park, which is unlimited for guest in the hotel access to. The beachfront area where the Burj Al Arab and Jumeirah Beach Hotel are located was previously called Chicago Beach. In addition, Jumeirah Beach Hotel is not far from the international airport and only about 25 km from the downtown Dubai. For construction style, this hotel is built as a dynamically shaped 26 storey curved design built in the shape of a breaking wave; the building stands 93 meters high and 275 meters long.As a beach resort that is completely given to the pleasures of life, Jumeirah Beach Hotels in Dubai provides to customer: 598 rooms and suites 19 private beachside villas Over 20 restaurants and bars Conference and Banqueting facilities Talise Complimentary access to Wild Wadi Water Park The Hub Sinbads Kids Club As many its success during development process, we can review main key results from 2006 to 2009 as follows (Picard F. ) Increase the overall hotel revenue by 10% by conducting an aggressive revenue management strategy Maintain a colleague turn over at 18 % JD power guest satisfaction index 800 points Increase the Dubai Holding Health and Safety audit by 28% within a year Manage to Achieve the highest Health and Safety score since 3 years Hotel HACCP certification Meet and Greet all new colleagues and host a quarterly lunch with all new promoted to a management role And its awards received since September 2006: TripAdvisor.com Travelers Choice Awards 2006 Best Luxury Hotel World Dubai Quality award 2007, award recognize by the government of Dubai Jumeirah Beach hotel, rank 70 out of 100 hotels as results of Institutional investor survey, the world best hotel survey. Daily Telegraph Travel Awards, Jumeirah Beach Hotel Favorite resort hotels For the third year in a row, readers of one of Germanys leading business travel magazines, Business Travelers, chose Jumeirah Beach Hotel as the Best Hotel in the Middle East In 2012, Jumeriah Beach Hotel in Dubai have got the award of Travelers Choice ® 2012 Winner and been at Rank 13 of 452 hotels in Dubai (Trip advisors ) All of information shows that Jumeriah Beach Hotel in Dubai have been getting sustainable development and becomes one of the successful hospitality business in Dubai. Marketing mix analysis Product: The analysis focuses on explaining how the Jumeirah Beach Hotels products are developed to sustain competitive advantage Jumeirah Beach Hotel in Dubai gets successfully because of its sustainable competitive advantage although it has only launched in 1997. Main keys of its sustainable competitive advantages are identified as follows: First, Hallmarks, Guiding principles and core standards of Jumeirah group is applied in its day to day activities. Jumeirah Beach Hotel in Dubai promotes for integrity, teamwork, recognition, innovation, continuous growth, people focus as its culture and core competencies. With all of its performances, based on primary and secondary data collected, Jumeirah Beach Hotel in Dubai gets 5 star rating with 5 criteria such as cleanliness, Facilities, Services, Location and Pricing. Thousands of reviewers have wonderful experience with this hotel because of its services and products. Second, Making customers its first priority and striving constantly to exceed their expectations. Jumeirah Beach Hotel in Dubai provides premium family destination for customers with plenty to do for all ages. For example, it offers the standard room categories, which will sleep up to 2 adults and 2 children. Other room categories will sleep up to 3 children also so all of family members can easily stay together and enjoy their moments in this hotel. They are always available for child offers. They always bring the extra values for customers as free entry to The Wild Wadi Water Park. In addition theres a selection of childrens pools together with a climbing wall and extensive water sport options. About the meals, the resort also take care about children needs and requirements so they offer a choice of child-friendly restaurants with childrens menus and dining offers available throughout the year. They also create very comfortable playground for children with its 1,178 square meters o f total play, chill and swim areas in Sinbads Kids Club. There is a lot of great fun, fully supervised activities for children of all ages. Sinbads Kids Club meets international standards of children services and also provide very fantastic world to play for children. For babysitting services, in-room babysitting can be arranged with 24 hours notice. Charges will be made on an hourly rate basis plus travelling expenses. Applying the approach of making customers its first priority in activities, Jumeirah Beach Hotel in Dubai has satisfied its customers and got very good reviews from them. Third, Jumeirah Beach Hotel in Dubai performs its values by leading by example and role modeling a culture of excellence in everything it does. Evidence of this value is reflected by its customers. Based on primary data collected from a survey of Jumeirah Beach Hotel in Dubai, we can see many impressive comments about its services. Angela Chan commented that The hotel emphasizes guest services and be excellent at this. All of staff is very pleasant, knowledgeable, ultra smiley and friendly , Great service, fantastic facilities as commented of Caroline Rodgers and The restaurant is perfect. The service and staff also fantastic as commented of Anonymous. Fourth, it always provides consistently superior and innovative products and services As reviews of customers, Jumeirah Beach Hotel has very good services at rate 5 star because its services are efficient, welcoming and friendly in spite of the demand masses. In this hotel, we can find consistently superior and innovative product and services such as: Nine premium types of room, including Ocean Deluxe Room, Ocean Deluxe Balcony Room, Ocean Club Executive Room, Ocean Junior Suite, One Bedroom Ocean Suite, Two Bedroom Ocean Suite, Three Bedroom Ocean Suite, Beachcomber Suite, Presidential Suite Diversified types of Dining and bars such as 360 °, Al Khayal, Beachcombers, Carnevale, Der Keller, Dhow Anchor , Go West, La Parrilla, La Veranda, Latitude, Latitude Creations, Marina, Ocean Blue (Beach), Palm Court, Pool Bar, Uptown Bar, Villa Beach, Waterfront, Fantastic facilities with Spa, The Gymnasium, Water Sports, Sinbads Kids Club (Luxury world wide collection) Price The analysis focuses on explaining how prices are set to reflect the organizations objectives and market conditions Because Jumeirah Beach hotel focuses on luxury services and want to become leader of hospitality industry as Jumeirah groups vision, it set price quite high in comparison with other luxury hotels in Dubai. Its room rate is from 422 and up when it is ranked as the twelfth of 452 hotels in Dubai (Trip advisors) We can compare its room rate with other luxury hotels as table below: Hotels Rank Room rate $ Al Maha Desert Resort 1 1059 and up Grosvenor House Dubai 2 305 and up Dar Al Masyaf at MadinatJumeirah 3 571 and up One and Only Palm Dubai 4 608 and up Le Royal Meridien Beach Resort Spa 5 273 and up Raffles Dubai 7 312 and up Jumeirah Beach Hotel 12 422 and up (Compare price of 19 hotels in Jumeirah Beach) With room rate of 422 and up, Jumeirah Beach Hotel in Dubai achieve both of organizational objectives (luxury hotel and excellent services) and competitive advantage by pricing. Distribution This analysis focuses on explaining how distribution is arranged to provide customer convenience As we know that, Jumeirah Beach Hotel in Dubai is one of Jumeirah groups project so it can get benefit from distribution channel of Jumeirah group. First, this hotel joined in distribution channels of Jumeirah group with many online booking partners and sales agents such as Booking.com, Agoda, hotel club, Travel republic.co.uk, Hotel Pronto, Lastminute.com, viva stay, on hotel, vacenza.com, hotels4u.com à ¢Ã¢â€š ¬Ã‚ ¦ These partners help this hotel provide customer convenience in booking and taking sales off. Second, this hotel has own distribution channels by direct sales and its sales agents as netflight.com, Hayes Jarvis, accorhotels.com à ¢Ã¢â€š ¬Ã‚ ¦ Jumeirah Beach Hotel also has best price guarantee for customers who book directly with it through its website. With combination of distribution channels of Jumeirah group and Jumeirah Beach Hotel in Dubai distribution channels, customers are provided convenience to book room and taking sales off to save their money. Promotion This analysis focuses on illustrating how promotional activity is integrated to achieve marketing objectives Because of many competitors in market segmentation of luxury hotels, Jumeirah Beach Hotel performs sales off strategy to promote sales. For examples, they always have special offers such as 4nts fr  £949 Includes Free Half Board per person based on two people sharing an Ocean Deluxe Room on a half board basis. Inclusive of private transfers, scheduled economy seats and all applicable taxes (Luxury worldwide collection) Jumeirah Beach Hotel announced that they have many other offers for customers and speak daily to their hotels to source better prices. In other ways, they have proper promotion strategy with partners to reach customers such as customers can save up to 70% if they booking through online booking partner. Analysis Summary Marketing mix is very important for one enterprises and Jumeirah Beach Hotel is not out of this theory. Four P elements (Product, Price, Place distribution, Promotion) this hotel have appropriated with its marketing objectives, its market segmentation and become to very important elements of its success. In additional, three other elements of extended marketing mix such as process, people and physical evidence also support to hotels success. About process, Jumeirah Beach hotel in Dubai has clear process, which is applied by teamwork and innovation theory as its statement we work towards common goals through open communication, mutual support and win win attitude. We respect our differences and build upon our strengths and we are open minded, challenging conventional thinking, improving our processes and implementing new ideas faster than our competitors (Jumeirah website) About people, this hotel has very good staffs, which always satisfy customers and contribute to its excellent reviews. Rating of services is always at 5 stars About physical evidence, we can easy find features for a luxury hotel as in room arrangement, scene, facilities, dining and bars and also equipment in types of room. Rooms at the Jumeirah Beach Hotel offer panoramic views of the beach, the harbor and the park and are equipped with cable / satellite channels, a safe and a plasma / LCD TV. With the features of floor-to-ceiling windows and private balconies, rooms offer a DVD player, a private bathroom and tea and coffee making facilities. Internet access is also provided. In conclusion, Jumeirah Beach Hotel marketing mix is evaluated as appropriated to its objectives, culture, marketing segmentation and vision. With its excellent performances, Jumeirah Beach Hotel will get higher ranking from its customers and become hospitality industry leader in Dubai as its vision and statement. Appendices Types of room in Jumeirah Beach Hotel Ocean Deluxe Room: have 2 main features breathtaking views of the Arabian Gulf spacious seating area and walk-in shower Ocean Deluxe Balcony Room: have 2 main features Beautiful views with the most breathtaking views of the Arabian Gulf Equipped with a king size bed, a spacious seating area, walk in shower and a separate bath. Ocean Club Executive Room: have five main features: 50 square meters (538 square feet) added Priority check in/out in the comfort of the Club Executive Lounge, luxurious amenities, breakfast options at Beachcombers, Latitude or in the comfort of the guest room. Guests with children have access to the Premium Leisure Club where breakfast is served. Ocean Junior Suite: have 2 main features Relax in the privacy of your very own sun terrace, dine alfresco or entertain in the sitting/living area. Can access to the Club Executive Lounge and breakfast is served in Latitude or in the comfort of own room. One Bedroom Ocean Suite: have 2 main features: Can access to the Club Executive Lounge and breakfast is served in Latitude or in the comfort of own room. Guests with children have access to the Premium Leisure Club and breakfast is served in either the Premium Leisure Club, Latitude or in the comfort of own room. Two Bedroom Ocean Suite: have 2 main features Can access to the Club Executive Lounge and breakfast is served in Latitude or in the comfort of own room. Guests with children have access to the Premium Leisure Club and breakfast is served in either the Premium Leisure Club, Latitude or in the comfort of own room. Three Bedroom Ocean Suite: have 2 main features Can access to the Club Executive Lounge and breakfast is served in Latitude or in the comfort of own room. Guests with children have access to the Premium Leisure Club and breakfast is served in either the Premium Leisure Club, Latitude or in the comfort of own room. Beachcomber Suite: have six main features 148 square meters (1,593 square feet) added Two bedrooms, kitchenette, 2 sun beds. Direct and easy access to the main pool area and the beach. Close access to the executive pool and Wild wadi Waterpark. Can access to the Club Executive Lounge and breakfast is served in Latitude or in the comfort of own room; Guests with children have access to the Premium Leisure Club and breakfast is served in either the Premium Leisure Club, Latitude or in the comfort of own room. Presidential Suite: have four main features 160 square meters (1,722 square feet) added c Special Features: Two floors with separate living, dining and sleeping areas. Large bedroom on the upper floor with bathroom and whirlpool. Lower level living room with bar counter and terrace. Sea view. Can access to the Club Executive Lounge and breakfast is served in Latitude or in the comfort of own room. Guests with children have access to the Premium Leisure Club and breakfast is served in either the Premium Leisure Club, Latitude or in the comfort of own room (Luxury worldwide collection)

malcolm x Essay -- essays research papers

Malcolm X Malcolm was born on May 19, 1925 in an Omaha hospital. He was born into a world of hatred and violence toward his kind, and from he was little, he knew that he would die in a similar manner. Malcolm’s father who was a large black man was a Baptist Minister. Though he and his family on many occasions were threatened by members of the Black legion and the Ku Klux Klan, that if he did not stop starting preaching of Marcus Garvey, that they would kill him. Malcolm’s father was not a scared man, and he continued to preach. Ever since Malcolm was little, he never had much respect for the Christian religion or the followers of it. One of Malcolm’s earliest memories was an afternoon in 1921 when he had seen his mother and father fighting. In a fit of rage Earl stormed off, and was never seen alive by the members of the Little family again. Members of the Black Legion murdered him. Malcolm’s mother was a strong woman, and refused to give up her children, and though they were poor, she attempted to support the large fatherless family without the charity of others. Because a white man rapped Malcolm’s mother’s mother, Malcolm’s mother had a Very light complexion that was easily mistaken for white. Though Malcolm’s mother hated every drop of white blood in her, she was thankful that it made it that much easier to get jobs doing things Negroes normally wouldn’t be trusted to do. But it seemed every time things were going well, an employer of nosey neighbor, would see widow Little with one or more of her black children, and would be fired. Malcolm because of his hunger, and the poverty his family was stricken with became a juvenile delinquent. He began stealing foods from stands, and going about other less than legitimate way’s of feeding himself. The state became aware of the Littles financial problems, and though Ms. Little didn’t want to accept, was put on welfare. They were constantly under the surveillance of the state people, and when the stress became too much for Malcolm’s mother to deal with alone, and she began to have a nervous breakdown, she was quickly put into Kalamazoo. Malcolm due to his delinquent habits that had been observed while he was under the care of his mother, and his expulsion from regular school, was to be put into a reform school. Before Malcolm was to attend the reform school. He was to attend a Detention home in Mason. This detent... ...and he changed his last name to â€Å"X† signifying that it was unknown. Malcolm along with being a Minster became a civil rights leader. But he differed from other civil rights leaders in the sense that he didn’t want to â€Å"integrate† the black man into that white mans society, but he rather wanted to â€Å"liberate† the black man. If he could not accomplish this he would want to separate not segregate, but completely separate from the white mans society. He felt that the white man was the devil. He was a great man, and it was a real shame when he was assassinated. He was a great man, and I think that his autobiography affected me like no other book has. He led an amazing life, and in some aspects I can relate to him. I liked most about this story, that no one he had known when he was younger would have guessed he would be so successful. And I would have found it interesting, if Malcolm had been able to track down that English teacher of his, and t o find out from him what he tough of him then. This book was very well written, and I recommend it to any and everyone. Despite race gender or religious beliefs, this is an amazing book, and is hard to put down. bibliograpy: encarta, britannica